<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Eichenberg Marketing & Events]]></title><description><![CDATA[Eichenberg Marketing & Events]]></description><link>https://www.eichenberg-marketing.de/blog</link><generator>RSS for Node</generator><lastBuildDate>Tue, 12 May 2026 20:07:41 GMT</lastBuildDate><atom:link href="https://www.eichenberg-marketing.de/fi/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Brand Identity Development: Why Founder-Led Brands Break as Companies Grow]]></title><description><![CDATA[Brand identity development often fails at scale when it relies on founder intuition. Learn how a strong brand strategy turns brand identity into a scalable brand identity framework. ]]></description><link>https://www.eichenberg-marketing.de/en/post/brand-identity-development-founder-led-brands</link><guid isPermaLink="false">69c95d37ff7ddb9641a4803b</guid><category><![CDATA[Brand Identity]]></category><category><![CDATA[Brand Building]]></category><category><![CDATA[Brand Strategy]]></category><category><![CDATA[Young Companies & Startups]]></category><pubDate>Sun, 29 Mar 2026 17:18:26 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/aff340_775a3d2ddedc4366bd8c6b7a6ea73225~mv2.avif/v1/fit/w_1000,h_776,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Eero Kangas</dc:creator></item><item><title><![CDATA[Markenstrategie entwickeln: Herausforderungen und Lösungen, wenn dein Unternehmen wächst]]></title><description><![CDATA[Markenidentität im Wachstum: Erfahre, wie du durch gezielte Maßnahmen eine klare Markenstrategie entwickeln kannst, die langfristig skalierbar ist.]]></description><link>https://www.eichenberg-marketing.de/post/markenstrategie-entwickeln-die-wachstum-traegt</link><guid isPermaLink="false">69c91448af19906fa179dc60</guid><category><![CDATA[Markenidentität]]></category><category><![CDATA[Markenstrategie]]></category><category><![CDATA[Brand Building]]></category><category><![CDATA[Junge Unternehmen & Startups]]></category><pubDate>Sat, 28 Mar 2026 23:00:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/aff340_775a3d2ddedc4366bd8c6b7a6ea73225~mv2.avif/v1/fit/w_1000,h_776,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Eero Kangas</dc:creator></item></channel></rss>